Units Responsibilities Leads institutional positioning, branding, enrollment communication, media relations, and digital communication. Manages ÁñÁ«ÊÓƵ’s social media platforms, ÁñÁ«ÊÓƵ News, the digital newsletter, and corporate events to strengthen the university’s reputation and reach. Provides media production, photo and video documentation, and audiovisual services for university activities and communication. Manages the learning hubs and auditoriums. Publishes and promotes books and institutional publications that share knowledge and highlight ÁñÁ«ÊÓƵ’s scholarship, history, and creative work. Develops and supervises about 400 student artists and organizes artistic programs and performances that enrich campus life and engage audiences within and beyond the university. Community Relations Builds community partnerships and supports civic engagement and relationships with communities outside ÁñÁ«ÊÓƵ. TAMS Bookstore Provides university merchandise and other bookstore services that support campus needs and express ÁñÁ«ÊÓƵ identity.
Rowena Capulong Reyes, Ph.D.
Vice President for Corporate Affairs